Rather than shelves, the non-sticky, odourless biopolymer gel morphs around products to create a separate pod that suspends items for easy access. The fridge doesn't require the expenditure of energy for cooling products.
The fridge can change shape depending on the intensity of its use. The fridge is adaptable – it can be hung vertically, horizontally, and even on the ceiling.
We want one!
Think you can do better? The deadline for the Electrolux Design Lab 2011 competition is 1 May 2011 23:59 CET. The brief: Intelligent Mobility.
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